2 Day Programme
This 2 day sales pitches training course is aimed to provide delegates with a range of skills, tools and techniques to enable you to plan, structure and conduct a variety of sales pitches to your clients in different situations, utilising an assortment of approaches within your sector.
Delivering Winning Sales Pitches
Course Outline
The programme covers the essential “Body of Knowledge” required of anyone involved in “pitching” and by the end of the course you will be able to:
- Understand the factors requiring to be considered when planning to pitch
- Acquire the skills, knowledge, tools and techniques to “pitch” effectively
- Understand the etiquette and behaviours of anyone involved in “pitching”
- Sense the room when “pitching”
Suitability – Who should attend?
This course will benefit anyone who delivers or will deliver sales pitches to clients on both a formal and informal basis.
Course Content
Delivering Winning Sales Pitches is designed to cover the following areas:
– Introduction and Context to the Field of Pitching to Win Business
- The Importance of Effective “Pitching”
- The skills, behaviours & etiquette of an effective Pitcher
- The fears worries, concerns, nerves and challenges of pitching to a Client
- The Key Messages of Pitching
- Successful Bid Management – Why companies lose bids
– Planning & Structuring Client Pitches
- Successful Bid Management – Planning
- Understanding what the Client really wants
- “Tenders”, “pre tender” meetings and proposals – what is looked for
- The aim of the “pitch”
- The needs of the Client
- The mindset of the Client
- The attendees to the pitch
- The receptiveness levels, attitudes & moods of the attendees
- The timing of the presentation
- The venue of the session
- The “Mood Style” of the attendees
- Structure a “pitch” session
– Communicating Effectively with the Client
- The importance of Questioning & Listening for the “pitcher”
- The type of questions at our disposal and the most appropriate time to use them at a “pitch”
- The skill and benefits of “Active Listening” at a “pitch”
- Barriers to effective listening
- Improving our listening skills
- Fielding and answering questions effectively
- Picking up buying signals
- Picking up “Extra Business/Services” signals
– Delivering Client Pitches – The Technical Elements
- The Presenter as the “Leader” of the “pitch”
- Delivery tools and techniques
- Grabbing and Holding Attention
- “Selling” your message (features and benefits)
- Demonstrating added value
- Bringing content “alive”
- Structuring the “pitch”
- “Pitching” as part of a team
- “Pitching” Tenders and Proposals
– Delivering Client Pitches – The Interpersonal Elements
- Maximising “interpersonal” & “communication skills” as a “Pitcher”
- Maximising the use of Words and Tone of Voice as a “Pitcher”
- Maximising Body Language as a “Pitcher”
- Establishing & maintaining credibility as a “Pitcher”
- Maintaining Neutrality, Objectivity & Impartiality when “pitching”
- Appearing Cool, Calm Confident and in control – Tricks of the trade to hide nerves
- Building Rapport & Connecting with the Client & Creating personal impact
- “Pitching” from a Seated position with “no” visual aids
- Pitching as a team
– Understanding and Managing the Client
- Understanding the “personality” of the Client
- Asking the right questions
- “Switching on” and “Switching off” your Client
- Adapting your “presentation” behaviours to different Client personalities
- Gauging the mood of the Client
- “Sensing the Room”Delegate Packs
On completion of the course, delegates will receive a delegate pack which includes: - Course workbooks,
- Contact phone number & email address where attendees can receive follow up consultation with the trainer when back in the workplace
- Certificate of Attendance
Added Value
The course trainer will work with all delegates to create a practical and personal action plan that can be implemented back in the workplace.
0.00 average based on 0 ratings
Related Courses

Duration: 10 week
£295.00
Duration: 1 day
£295.00
Duration: 2 day
£750.00Advanced Communication Skills for Managers
You tend to find the issue between mangers and their team is a lack of communication, usually staff will feel their managers haven’t communicated with them effectively which can create…
Details
Duration: 1 day
£325.00Project Management Training Course
No matter who you are or what you do, whether at work or in the community, you are more than likely to be involved in managing projects at some stage.
Details
Duration: 2 day
£750.00Leading High Performing Teams
If your role requires you to lead and manage high performing teams to achieve company objectives, targets and goals, we offer a two day leadership programme.
Details
Duration: 2 day
£695.00Leadership and Management Course – 2 Days
This 2 day Essential Leadership Skills For Managers course will give managers, supervisors and team leaders the leadership skills and training they probably never received when first promoted.
Details
Duration: 1 day
£325.00Management and Leadership Training Course – 1 Day
Managing others can be one of toughest challenges we face at work.
Details
Duration: 1 day
£325.00Managing Change Course
For many of us the idea of change frightens us, it takes us from our comfort zones and throws us into something completely new, which is scary.
Details
Duration: 2 day
£695.00Managing Performance Course and Staff Appraisals
Managing other peoples performance and their appraisals can be a very difficult task and requires the correct knowledge on how to monitor, motivate and improve your team.
Details
Duration: 1 day
£325.00Finance for Non-Financial Managers Course
Finance is an inescapable part of business, which is why it is so important for businesses of all shapes and sizes to understand how it works.
Details
Duration: 1 day
£295.00Assertiveness at Work Masterclass
We have designed this 1 day Assertiveness Training Masterclass to provide you with the necessary toolkit of skills that will allow you take charge of your work and personal life,…
Details
Duration: 1 day
£295.00Self Esteem and Assertiveness Course
This participatory Developing Self Esteem, Assertiveness and Personal Effectiveness course will provide each learner with the knowledge and skills to understand themselves and others and to learn more about who…
Details
Duration: 1 day
£295.00The Secrets of Effective Time Management
This one-day Secrets of Effective Time Management course is designed to give you the practical skills to tackle common problems that are associated with poor management of time.
Details
Duration: 1 day
£295.00Confident Presentation Skills Course – 1 Day
Delivering a presentation in any environment or situation can be a nerve-racking experience, particularly if it is your first time presenting to a group.
Details
Duration: 2 day
£750.00Delivering Powerful Presentations
If you already have experience in delivering presentations then this 2 day course is ideal for you and will help you to enhance your existing skills to a more professional…
Details
Duration: 2 day
£650.00Train the Trainer Course
This 2 day Train The Trainer “Flagship” programme will give you a vast range of skills, knowledge, techniques and approaches which will ensure you deliver training to your learners in…
Details
Duration: 1 day
£285.00Effective Minute Taking Course
Ask any Minute Taker in any organisation, large or small about problems they face at work when taking down Minutes for either a formal, informal or action planning meeting and…
Details
Duration: 1 day
£285.00Chairing Effective Meetings
Do you spend half of your life attending meetings and consider them to be a complete waste of valuable time?
Details
Duration: 1 day
£295.00Effective Sales Training
This 1 Day Effective Sales Skills Course aims to allow delegates to focus on enhancing your current Sales and Customer Service skills and knowledge.
Details
Duration: 1 day
£295.00
Duration: 2 day
£695.00Influencing, Persuading and Negotiating Skills
Most people are involved with negotiations at some point in their lives, whether this is in a personal context or in a workplace situation.
Details
Duration: 10 week
£325.00
Duration: 10 week
£325.00
Duration: 10 week
£295.00
Duration: 10 week
£225.00
Duration: 10 week
£225.00
Duration: 10 week
£225.00
Duration: 10 week
£225.00
Duration: 10 week
£225.00
Duration: 1 day
£225.00
Duration: 10 week
£175.00
Duration: 10 week
£225.00
Duration: 1 day
£295.00